The Thought and Process Behind Writing a Blog Post

I consider myself to be lucky…in the blog world, at least.

I do not have a ‘niche’. I don’t have a specific audience that I am trying to target. Heck, I don’t even have a general message that I’m trying to get across with each blog post. That is either a blogger’s worst nightmare or their ultimate dream.

Sometimes, it can be a bit of both.

When I joined the blog world, I didn’t have an end goal. I had no clue what I wanted to achieve from carving out a place for me on the internet. I still don’t have any idea, and I have been doing this for close to six years now. That’s part of the fun! So many people have created blogs with hopes of being invited to events and receiving new products (which is great), but I don’t believe that is the point of blogging. That is a really awesome bonus.

When I open a WordPress tab, I can write about anything. I like that feeling. Sometimes.

It can be daunting to not have a well-defined niche and specific topics to write about. I’ve had some people say that I have so much to say and that writing must come to me naturally. I wish.

Today I decided to pull back the covers on my creative process and show you all how every blog post comes to be. It is not glamorous. It is not easy. It causes a lot of frustration. Some days, it even causes feelings of inadequacy. Are you ready for this?

#1: I haven’t written anything in a while. I should probably change that. Opens a new post on WordPress.

#2: Gets intimidated by the blank page. Clicks away from the tab.

#3: Cue mindless scrolling through the internet for an hour or two.

#4: What am I doing?! I’m supposed to be writing something! Anything!

#5: Clicks back to the tab containing the blank WordPress draft of doom and despair. Starts a staring contest between myself and the blinking cursor. The cursor wins.

#6: Throws laptop out window in defeat.

#7: Shower, because everyone knows that all good ideas come to you at the most inconvenient of times.

#8: INSPIRATION STRIKES! The world is sunshine and rainbows. Pigs are flying and a money tree has sprung up in my backyard. This is the ‘sweet spot’ where the words just flow together and the blog post writes itself.

#9: Type, type, type, type! Type all the things!

#10: Do I really need to edit? I should probably edit. Start reading through the blog post and pick up on small errors. Argh, so many! Skim reads the rest of the post and calls it good.

#11: Time to create a graphic! Opens tab on Canva and thanks the internet gods for pre-made designs. Graphic design student, I am not.

#12: Mash it all together, add some tags and categories, and hope for the best.

#13: Press ‘publish’ and send my little creation out into the big, wide interweb.

Ah, ‘timeline’ that is not.

However, it does give a good insight into how I operate when it comes to this blog. It is a lot of aimless staring and struggling with myself. I don’t take blog photos. I don’t schedule posts. I don’t edit (a lot of the time). I just write, write, and write until I can’t write anymore.

I commend the people who know what they want from their blogs. I commend them chasing their dream. The same also goes for people who actually manage to take blog posts, schedule posts, and reply to comments in a timely manner. You are blog gods and I look up to you more than you could possibly know.

Tell me…

  • Do you schedule your blog posts?
  • Do you believe blog niches are a good thing? Do you have one yourself?
  • Have you ever thought about monetizing your blog?
  • What do you want to achieve with your blog?
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  • Reply alexraphael

    It works for you. I rarely schedule them as I like them to be reflecting what I am thinking but I know why they work for some people. I have a very un-niche blog which is really been my only goal I suppose.

    April 19, 2016 at 11:16 am
  • Reply Jay

    I hate being stuck in this niche business, but I’ll change that soon because I just want to write whatever I want lol

    April 19, 2016 at 11:07 pm
  • Reply Lunar

    I always write my best posts while I’m at work. Probably shouldn’t admit that, but it’s true.

    April 20, 2016 at 8:42 am
  • Reply shellyray

    This is so me! Describes my process perfectly. I’m like you, I don’t really have a “niche” and I like being able to write about whatever I want! My main goal is to make people smile and maybe help them in some small way. I just try to be relatable and hope someone connects with the blogs I write.

    April 20, 2016 at 4:27 pm
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